Opportunities for brands as E! acquires People’s Choice Awards

Owning, producing and broadcasting the People’s Choice Awards extends E!’s pop culture and celebrity news offering to include the biggest fan-centred event of the year. The People’s Choice Awards is the only major award show that lets fans vote for their favourites in movies, music, television and the digital space. The live event with huge multi-platform reach will debut on E! on Monday, 12 November and will be targeted towards voting fans 18-54.

Coinciding with the live broadcast and digital offering, E! are also running a ‘vote and win’ consumer competition to send fans to the awards in LA.

The prize includes:
- Flights for two from your nearest Australian capital city 
- 4 nights' twin share accommodation in Los Angeles
- Private airport transfers 
- And of course, two tickets to attend The E! People's Choice Awards

Sound good? You can enter here!

Surrounding the awards, E! Australia will be filming a special edition of the weekly program, The Hype - LA Edition, hosted by E! Australia host, Ksenija Lukich. We'll get a behind the scenes look at this global event with opportunities for local advertisers to seamlessly integrate into the property. 

The event is a huge new offering for E!, providing a new suite of opportunities for brand partnerships and advertising across broadcast and digital in Australia. Contact your MCN representative to find out more.