Creating quite a splash is Australia’s largest member-owned banking and financial services provider, Credit Union Australian (CUA), who have signed up for another season of the 2017-18 KFC Big Bash League.
Fortunate fans at the home matches for Brisbane Heat will certainly keep cool with the award winning CUA Pool Deck. The pool deck is a refreshing innovation that’s built inside the GABBA and features a six by eight metre tiered pool and decking area with seating, tables and shade, providing fans with an opportunity to enjoy a unique experience at the KFC Big Bash League. Network Ten will help bring this activation to life through incidental shots of the pool throughout the matches.
The partnership doesn’t stop there, however, with the sponsor introducing ‘The CUA Golden Bat’. For every six a Brisbane Heat player hits across the season, CUA will donate $500 to the Ponting Foundation, a charity that provides emergency funding for families facing financial hardship as a result of their child being diagnosed with cancer. This is a unique initiative driven by CUA not only through their partnership with Network Ten, but also their generous charity work.
The 2017-18 KFC Big Bash League starts tonight 7:30pm live, free and exclusive on TEN and ONE.
For partnership opportunities with TEN, please contact your MCN representative on 02 9209 6300.