On Demand
Foxtel's Video on Demand service launched in February 2007 and is available to the ever-growing base of IQ Subscribers.
Through its On Demand service, Foxtel gives iQ subscribers instant access to a range of the best programmes on the platform, with an emphasis on first episodes from the biggest premieres.
Within the service, an advertiser is able to place their long form video content as a program on the On Demand menu. It is a premium environment for advertisers to showcase their video content and attracts a significant audience.