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MCN & The LifeStyle Channel created a unique 105” spot that featured three Reckitts products that was then run in solus breaks to deliver maximum consumer engagement for the advertiser.

MCN last week hosted its first industry ‘Upfront’ presentation in collaboration with MCN shareholders – FOXTEL, Austar, Premier Media Group and XYZ Networks.

111HITS – Is not just a number. The number 1 home of critically acclaimed dramas and award winning comedies. The number 1 destination for true lovers of TV. The number 1 opportunity to reach the lucrative 25-54 demographic.

For years the free to air Networks have lived a charmed existence around annual negotiation time. Like ostriches with their heads in the sand they have played the deal game in a fantasy world called Network audience and revenue shares.

In a major television coup, FOXTEL has secured Sarah Murdoch to host and co-executive produce the most successful series on subscription television – Australia’s Next Top Model.

Premier Media Group (PMG) has announced that the advertising sales for the online division of the company – foxsports.com.au – will move to the Multi Channel Network (MCN). 

Led by pioneers such as MCN’s Rob Leach in his time at Sky Media, the United Kingdom has long been seen as the most progressive market for advertising innovation in a digital multi channel television world.

The LIVE Hyundai A-league and The Barclays Premiere League kicked off over the weekend and have already begun to attract a sizeable audience.

MCN today launched a range of advertising and sponsorship packages for the fourth series of Gordon Ramsay’s HELL’S KITCHEN, which will premiere exclusively in primetime on The LifeStyle Channel.

The release of the Austar results, June 08six months shows that STV continues to grow. Churn has decreased and the MyStar personal recorder prove its popularity by providing subscribers with choice and a superior viewing experience.

Saturday Nights LIVE Rugby Union: Bledisloe Cup on FOX SPORTS attracted the biggest audience ever for a rugby match on STV!

During the Athens Olympics STV audiences were relatively unchanged, down just 6% across 0600-2400, with some individual channels experiencing ratings growth over this period.

Today the biggest buzz globally is how to make commercials addressable. Primarily driven by satellite and cable broadcasters in the US and Europe, television companies are feverishly working to deliver specific interest targeting to genuinely interested viewers.

In an Australian television first, total Subscription Television is leading the ratings race in the first half of 2008 - securing a record 22.2% share of viewing in the core television viewing period 6am to midnight.

Tonight at 8:30pm Arena launches Project Runway Australia, where 12 fashion designers are given the opportunity of a lifetime.

Football superstar exploded into FOXTEL & AUSTAR homes last week achieving an average audience of 141,000 and reaching 397,000 different people.

This week two of  STV’s biggest locally produced properties broke new ratings records.

This month adidas and MCN bring to life the ‘create once, publish often’ philosophy by running the adidas ‘Dream Big’ long form content across multiple media channels

MCN is the company that can synergise your Internet & TV advertising needs.  MCN not only represents 37 premium STV channels it also represents the advertising interests of 26 websites.

Australia's Next Top Model season 4 has gone from strength to strength & has grown consistently across five episodes of the series. It is without a doubt the highest ratings locally produced TV series on STV so far in 2008.

Over the six week's of ratings from week 7 2008 STV is #1.

Male demographics have always been one of STV’s biggest strengths.

Through the four weeks of official 2008 ratings STV has continued to exhibit its strength with a metro share of 21.5%, higher than all other networks.

32% of women 25-54 across Australia have STV, with this number being even higher in Sydney at 37%.

FOXTEL’s half yearly results for the period up to 31 December 2007 were released last week.

The first week of the FTA’s traditional ratings period finished up with STV carrying on from Summer with another strong week of ratings