- Universal reaches 630,000 different people on average each week
- 56% of Universal viewers are grocery buyers
- 52% of Universal viewers are people 40-64
- Universal fans are 35% more likely to visit a shopping centre several times per week, compared to the general population.
Source: OzTam National STV Homes. Wks 1-52 2012, 0600-2400, Reach, Profile; Nielsen CMV Survey 9 2012, P 14+.